Tele K
A MODEL OF INDEPENDENT COMMUNITY TELEVISION IN SPAIN
Background
Tele k, local television Vallecas, born in 1992 as a communication support local development projects promoted by the Federation of Community Development Vallecas FEDEKAS. This is the first local television station that began broadcasting in the city of Madrid.
The creation of Tele K is the direct antecedents of free radio experience further developed by local TV models developed associative and community worldwide. The emergence of Tele K is based on the references of audiovisual communication applied to local development. In our final implementation, given that television is a medium that is socially associated with leisure and entertainment, seeks to answer the following questions: Can I apply television models use alternative involving a social, cultural and environmental education?, is it possible from the grassroots to take over half a key element for the functioning and reproduction of the system?.
Principles underlying
In response to these questions we set out to develop a community media project aimed at:
- Promote social, cultural and educational Vallecas.
- Provide a channel of expression for minorities and new social movements, ie, a means to provide advances in the field of Information Democracy.
- Support the expressive possibilities of the new artists in the field of music, theater, film and visual arts.
- Articulate a training and production platform open to the public, to bring these to the new technologies of communication.
Tele K, through its daily intervention in local communication and participation in international networks and forums, we propose:
- Communication as a fundamental human right.
- Broadcasting as an inalienable exercise of freedom of expression.
- The right antenna and communicate all social sectors.
- The public nature of the radio spectrum radio and opposition to the sale or award on grounds of mere market.
- Local television as an alternative to decentralization, democracy and a counterweight of concentration of media in information monopolies.
Our little story
The funds needed to implement Tele K were obtained through a public subscription in aid through vouchers that participated neighbors, merchants associations and Vallecas. This was achieved by the amount needed to purchase a small 5 watt transmitter that barely cover a radius of 2 kilometers. Video equipment and facilities provided to us by friends and all those who initiated the project were staff and volunteers. Later it was the television producer CDA, which is the main shareholder FEDEKAS, and where all workers and older employees are partners. In this sense we can consider K as a project Tele social economy.
In our 10 year history we have maintained a formula characterized by local and cultural interest, self-produced, using multicast on different time slots, instead of the resource to fill the schedule with foreign programs to their own way of understanding communication . Indeed, the charm of Tele K lies in its fidelity to the original idea and its uniqueness in the Spanish television spectrum.
K TV is part of the major television networks and community organizations and educational urge in his day the constitution of the Association of Local Television in the Madrid Union and the TV project, which integrated the Complutense University in Madrid and several stations with the objective of developing a decentralized local television project that also claimed up as a laboratory of practices of students in the School of Information Science.
Today we are part of the European Audiovisual Circuit, a network that incorporates Clot RTV at municipal stations grouped in the EMA Andalusia, the Foundation Tippi-Tappa of Navarre and others in Northern Ireland, Italy and France . Since 1999 we are members of Latin American Educational Television Association, ATEI, with which we have made, RETISEC, a network of local television stations throughout Spain via satellite Hispasat content exchange programs of social, cultural or educational. Finally, we participate in the European project Le Cheile local development, as part of the initiative Recite II, whose partner prinipal the Rome City Council, causing the program Vallecas Active, aimed at disseminating best practices and the Social Economy vallecano associations.
Our organization
The station is constituted as a space intervenes producer majority owned by FEDEKAS CDA, the owner of all equipment and facilities of the station, The School of Television Vallecas where annually are trained through vocational training courses, more 300 unemployed youth in different fields related to TV, internet and graphic design. In addition, different groups occupy free spaces so that they can exercise freedom of expression and creation through local television.
In November 2001, under the Special Investment Plan Vallecas, agreed by the Community of Madrid and the Regional Federation of Neighborhood Associations, the School launched the Audiovisual Workshop Vallecas, which funds own regional administration and the European Social Fund. The school-workshop consists of 16 student-workers with the following access requirements: be unemployed, have less than 25 years and have not previously completed studies related to television. After the initial training phase, all participants will be recruited for one year. The goal is to get sufficient training for their full employability.
As our producer, CDA, already has extensive experience in the field of video production clips, interviews and documentaries. They have done work for musical artists such as Ismael Serrano, Switchfoot, Narco, Scoundrels, The Swing Mekánico, Sonotones ...... For unions CCOO and USO and the National Anti-Drug Plan. In addition, there have been over 100 programs Vallecas Activa, one of the few experiences of application of television to local development with the support of the European Union.
Tele style Decalogue K
1. Tele K is a means of production itself. Just admit as content not produced by ourselves, the other local television stations and educational we participate together in cooperative networks and have a clear social and cultural development.
2. We prefer the multicast programming in different time zones, instead of filling programming content beyond our idea of television. We intend to build audience instead of competing for the audience.
3. The television landscape is fully saturated Madrid, in addition to digital platforms and cable stations about 30 national, regional and local radio populate its power spectrum. In this context it is vital to maintain a fully differentiated aesthetic unity that is reflected in the sets, corporate image, in the heads, costumes and musical atmosphere, a unit of spoken and visual, as well as strong expertise in Content local, social and cultural, taking an unfilled demand for the rest of the media.
4. Tele K has the responsibility of being the only local television station independent, non-commercial community of Madrid. We maintain a subjective view in giving coverage to the new developers, the social self, groups displaced from the mainstream media and those expressions to a strengthening of local identity.
5. Ethics informative. We are enemies of the socially accepted and widespread tendency that a television can be allowed to turn into spectacle and private life, but also the feelings and suffering of people.
6. Removal of mediators. The information is told through their own players. We aim to prevent the mediator imposes a bias to the information itself and subtract authenticity.
7. Relevant information. Primamos any information of interest relevant to its subject matter we actually know are going to have coverage or have a smaller monitor.
8. Elimination of unscripted. The goal is to achieve greater freshness and vitality to the audiovisual media, as traditional television is too corseted by the script.
9. Public participation and interactivity. Establishing access spaces for social organizations and local authorities., And facilitating public involvement call-in programs.
10. Broadcast media. Taking advantage of new technologies to disseminate the same information in different formats with great interactive capabilities such as the Internet.
